Writing of the week
This is the continuation of part five, Design Thinking V - What is Design Thinking? I
- Design Thinking as a creative approach
Design Thinking inherently is a creative process, where everyone has the ability to contribute as many ideas as necessary, without discarding or judging the quality of the ideas, creating a safe environment by maximizing the input and participation of the team members.
In the ideation and prototyping phases, the use of any tool that optimizes the creativity of the participants is promoted, where in these sessions all designers generate solutions of all kinds, basic or complex, obvious or complex.
- Design Thinking with a focus on the user
Baeck & Gremett (2011), point out that Design Thinking is a creative and user-centered approach to problem solving than traditional design methods.
Design Thinking has a very important role to play on user needs or customer needs (as long as they are the end user).
We have already mentioned that Design Thinking allows entry also to all non-designers. Design Thinking methodology is considered a way to apply design methodologies to any life situation.
We can use it to explore and define any kind of problem, taking the design approach to any paradigm, since what we have to shape are the methods and our own empathy to cover the problem according to the users' needs.
The only thing we have to keep in mind are the relationships:
- Empathy → Context of the problem.
- Creativity → Generation of ideas and solutions
- Rationality and Feedback → Adjust solutions.
- Metrics Met → Need Met / Revenue Generation
Articles & Ideas
Frequent major redesigns and changes throughout the interface support users’ need to learn and adapt to new situations. Alita Joyce
When I think about a designer who embodies ideal collaboration and thoughtful partnership with product management, I think of my former colleague Katie Dill. Katie and I worked together at Airbnb where she led much of the product design team. Lenny Rachitsky
When users don’t know what keywords they need, they must do extra work to determine what their desired item or concept is called. Kate Moran
For digital designers who want to organise their working files to improve clarity and collaboration within and across teams. Preethi Shreeya
What happens when you set "font_size": 32 in your favorite editor? I would’ve told you anyway, but I’m glad that you asked. Nikita Prokopov
Persona-based scenarios can be leveraged to influence design through guided brainstorming workshops called scenario-mapping workshops. Kim Salazar
Iconography is one of the most crucial parts of the user interface. It’s a visual language that represents commands, content and reveals the meaning behind functionality. Buninux
A discussion of the theory of design trends with sample trends in Industrial Design, Interface Design, and User Experience. Jens Mühlstedt
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