15.01. Basic SEO for Designers
Learning SEO gives us a more holistic view of how our design content will be indexed by search engines. All thanks to Brian Dean's free Backlinko content!
01. Learn the basics of SEO for designers
Learn the basic concepts and terms of SEO, the differences with SEM and the most common metrics.
What Is SEO?
Search Engine Positioning
What’s the Difference Between SEO and SEM?
Search Engine Ranking Factors
SEO Best Practices
What is SEO Friendly Web Design?
What Are SERPs?
02. Learn how to conduct keyword research for your designs.
To perform good content indexing we have to focus on a number of keywords based on their difficulty, volume or other factors.
Long Tail Keywords
03. How to optimize SEO content
We must think about what strategy we have to follow when it comes to optimising our content in order to position ourselves and maximise our performance and visibility.
SEO Friendly URLs
04. Learn how to optimize On-Page SEO
Technical SEO is key to optimising our web structure, performance and content so that search engines are able to crawl us.
Page Speed and SEO
05. How to do Link Building to increase your authority
If you get other websites to reference you, this counts as a series of votes for the search engines and will help you to rank higher than others.
Broken Link Building
Resource Page Link Building
Original Research and Data
06. Metrics to measure your SEO performance
The user experience is key when it comes to retaining and satisfying users with our website and content, so measuring these metrics will guarantee the quality of our website.
Core Web Vitals
07. The most used tools for SEO
There are hundreds of tools in the SEO world, but here Brian Dean explains the most used, common and efficient ones.
Yoast SEO Plugin
08. Advanced SEO for designers
Outside of the day-to-day, there are certain more entrepreneurial fields or methods that require a much greater investment of time or resources, but with obvious rewards.
Measuring SEO Results
Content Gap Analysis
Search Engine Visibility
Building an SEO Team
Topic complete! 🎉🎉🎉
Congratulations! We recommend you to continue studying with us, completely free of charge, to reach your goal and apply for the job you are looking for. Don't forget to donate to keep the project alive 💖💖💖
Boosting your Design Career ->
To achieve your goals in the world of design you must first set out a plan and objectives that you want to complete in a defined time frame and build your portfolio and interview skills.
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